Kmart has been named Australia’s top retailer at the Power Retail awards in Melbourne, reclaiming the No. 1 spot in a competitive market for consumer spending.
The Wesfarmers-owned discount department store edged out Big W, last year’s winner, which fell to No. 6 in the latest ranking. Wesfarmers, headquartered in Perth, was described as an $85 billion conglomerate, while Big W’s parent, Woolworths Group, was cited at $43 billion.
Power Retail’s Top Australian Retailers
Power Retail’s ranking list placed the following retailers in order:
- Kmart
- Myer
- Bunnings Warehouse
- Officeworks
- Chemist Warehouse
- Big W
- JB Hi-Fi
- The Iconic
- Dan Murphy’s
- Adore Beauty
- BCF
- Rebel
- The Good Guys
- David Jones
- Petbarn
- Appliances Online
- Target
- Bonds
- Ikea
How the Rankings Were Decided
Power Retail said its scoring was weighted across four pillars: acquisition, conversion, fulfilment, and retention. The outlet also emphasized how effectively retailers connect online and in-store experiences.
Power Retail head of data David Fear said Kmart stood out by delivering across the full customer journey, pointing to features such as real-time store stock visibility online, app and wish list functionality, a strong returns policy, and a cross-channel loyalty program.
The assessment highlights a growing gap between retailers that offer seamless omnichannel convenience and those still building foundational digital and in-store integration as shoppers continue to shift habits.
